Client:
Masterpiece Outdoor Living
Completed:
October, 2022
Categories:
Outdoor Living Company
Website:
masterpieceodl.com
Outdoor Living Company | Brand Identity, Web Development & Two-Year Growth Strategy
THE CHALLENGE
Masterpiece Outdoor Living needed to build their brand from the ground up — including a logo, a professional website, and a marketing plan that could carry them through two years of growth. They also needed structured project management support to keep multiple business initiatives aligned and moving forward without an in-house team to manage them.
WHAT WE DID
• Designed a custom logo and full visual brand identity from concept to final production-ready files
• Managed the full website development project from scoping through launch
• Developed a comprehensive two-year marketing plan aligned with business growth goals
• Provided project management across website creation, business development, and company deck projects
• Established location-specific business procedures to support operational consistency
THE RESULTS
• A cohesive, professional brand identity built from scratch — logo, website, and marketing materials working together
• Website launched on schedule with a clear project management process from start to finish
• Two-year marketing roadmap in place giving the team a structured path forward for growth